Diversification occurs when a company decides to make new products for new markets. It should have a clear idea about what it expects to gain from

When formulating a strategy, there are several types of strategic choice which organisations have to make, including Competitive strategies are the

A Resource Audit identifies the resources available to an organisation. By determining what resources, they already have, organisations can identify

Strategies are developed in order to achieve desired outcomes. These desired outcomes are inherent in the organisation’s mission and vision.

Corporate objectives should relate to the business as a whole and can be both financial and non- financial (e.g. Profitability, Customer satisfaction,

Strategic planning can be divided into strategic analysis, strategic choice and strategic implementation. Here on MCQs.CLUB we have prepared helpful

The PESTEL model looks at the macroenvironment, using the political, Economic, Social/cultural, Technological, Ecological/environmental and Legal

The Levels of strategy are Corporate strategy, Business strategy, Operational and functional strategies. Here on MCQs.CLUB we have prepared useful